Saturday, February 28, 2015

Step It Up: Warby Parker Introduces New Basso Eyewear Collection

Looking at things through a fresh set of lenses is the key to versatility -- which is why popular eye-wear brand Warby Parker continues to stay ahead of the trend. Introducing a unique twist to three of its already favored frames, the socially conscious brand released its new Basso Collection  on February 24th ultimately setting the trend for a more overlaid frame appeal in fashion.

Warby Parker Basso Collection

Inspired by low-relief sculptures, (hence the Italian phrase basso-relievo), the new Warby Parker Basso Collection features an elevated step design that results in a weightier appearance, yet still constructed with the brand's high quality standards. 

Warby Parker Basso Collection

While the process of developing these new frames can seem quite complex, the Basso Collection remains simple in overall function and is constructed specifically to "accentuate the shape of the individual frame." Available for three of Warby Parker's existing prescription frames: Duckworth, Percey, and Winston, each frame will have one of four custom color combinations from a palette of oceanic hues. Easily dressed up or down, the Basso Collection is one that will pair well with all tastes and lifestyles.

Warby Parker Basso Collection

Stay on top of your evolving eye-wear game by visiting the Dallas location of Warby Parker on Henderson to check out the Basso Collection. Trust me, there's layers to this.

As always, for every pair sold, a pair is distributed to someone in need. All images used courtesy of Warby Parker. Warby Parker in Dallas is located at 2008 N. Henderson Avenue.